I never really had the realisation that I wanted to work in the advertising industry. I wanted to do all kinds of things – become an artist, teacher, designer, or maybe move abroad. But life has a way of leading you to new places, and if you listen to your gut, you can end up somewhere great.
I love storytelling, in words as well as imagery. And I like things that are simple, direct and easy to understand. My dream project would be designing for a beauty brand. It could be a single product – or a whole collection. I’ve always been interested in the beauty industry. I love the style and colors they use – there’s something quite delicate and familiar about it.
The best part about working here is definitely the people. All the different skills – and the strength we all give each other. The fact that we can produce almost anything right here, also means that we get to work very closely together, which I definitely think results in better products.
I enjoy observing people around me – their unique abilities, features and movements. I find it very interesting.
Do what you believe in, and believe in what you do.